iStock_000026806821Medium
Facebook, Social Media, Video, Work, Work

Facebook news and how to get the reach you want in 2014. Part 1

Have you noticed that your Facebook Pages organic reach is getting lower? Why is that and how should you do to get your news out to your crowd? And what else is new from Facebook?

Its a strategic decision from Facebook to limit the number of people seeing your posts. If less people that already like your page see what you post you will have to promote your post so they no one, or at least less, miss out. By promoting your posts, Facebook earns more money so its not a surprising decision. This post will be divided in two, first one looking at some Facebook news and second post will be on how to increase the Facebook preach for your page.

Lets start by taking a look on what changes Facebook made recently to be up to date.

Continue reading

Standard
Untitled-4
News, SocialMediaTopics, Work

Nominated in Website Awards – Awwwards

My new site Socialmediatopics.com is nominated for Site of the Day!
There is still four days left for you to give me a vote.You can do it here.

awwwards

”Awwwards are the awards that recognize the talent and effort of the best web designers, developers and agencies in the world.” - Awwwards Website

Awwwards is the world’s largest web design awarding body and SocialMediaTopics have been selected to appear amongst some of the globes most beautifully designed websites. Continue reading

Standard
Facebook_competitions
Facebook, Social Media

Facebook completely changed the guidelines for Facebook competitions

Have you noticed that Facebook completely changed the guidelines for Facebook competitions?
From start companies have violated the rules and guidelines for competitions on Facebook by using “like and share to win” and “like and comment to win” but now they can continue doing this and its allowed. In this post I’ll focus on the new rules and pros and cons using the different types of competitions.

What are the changes to the Facebook Competition Guidelines?
The most important change is that you now can run a competition directly on your Facebook Page Timeline. You do not need to use a application anymore. Many did not even know that competitions on the timeline was no allowed and did it long before the guidelinechanges so you might already have seen timeline competitions and promotions in your newsfeed.

You are now also allowed to use Facebook functionality as a entry to the competition (in most cases).
As an example you can post on your Page timeline:
Comment this post and win free pizza for a year! Continue reading

Standard
Business, News, Social Media, Work

How to keep up to date on social media

social-media-images

Time flies? 

That’s often an understatement. So how do you keep up to date on what’s happening in Social media then?
This is a list of where you should look for the news on the topic.

The official blogs and newsrooms:
Make sure you frequently pay a visit to the official blogs and pressrooms from the social media companies you use as a private person or at work.
Note that blogs often have a easier tone of voice then the newsrooms.  

Add these to your bookmarks;
Facebook: http://newsroom.fb.com   Continue reading

Standard